When I bought a Glock, I got cleaning accessories, a (plastic) hard case, and included parts diagrams that were clearly readable on quality paper with it.
I didn't realize that decent documentation wasn't the even the bare minimum until I bought a gun from Springfield. And, of course, I needed it right away and the quality of documentation was so 5h-itty it was useless.
As far as first impressions go, when Glock outshines Springfield Armory at the moment you open the box, it highlights SA's inferiority. That bad first impression takes a long time to recover from. There are too many other choices. Too bad, I like the actual guns. That's too bad.
Since then, I think I've bought at least four pistols from SA's competitors ( mini-revolver from North American, a .38 and a .22 from S&W, and a .44 from Ruger ). It just highlights SA's shortcomings. From the first moment you open the box.
They didn't save the dollars from all the money that I spent on their competitors, but they saved a few cents on the last gun I bought from them.
Bean counters do nothing for quality.